Badges Campaign

Recognizing deviations and comments with badges.

Illustration
Client
Deviant Art
Scope
Social, website banner, email banner
Role
Illustrator
Matching Value
$6 - 10k USD
A close-up view of a grid featuring glowing, colored squares, each with a different type of gem. A hand is shown placing a yellow gemstone onto one of the squares in a strategic game-like setting.

These banner illustrations are designed to increase product usage and awareness by visually educating users about the product’s unique "Fragments" system.

A whimsical scene featuring vibrant, geometric crystals of various colors growing from a sandy, pastel-colored desert. In the background, smooth mountains and a gradient sky with soft clouds give a surreal and playful atmosphere.
A minimalistic desert scene with scattered hourglasses half-buried in the sand alongside bright, colorful crystals. The background includes a warm-toned sky and simple, stylized mountains, creating a dreamlike environment.

By integrating these illustrations into marketing content, the client can effectively communicate how Fragments—used to earn badges like quartz, emerald, and diamond—enhance user engagement and appreciation within the platform, driving more active participation.

A minimalistic line drawing of an hourglass and a sword partially buried in a sandy landscape. Small geometric crystals are scattered around, creating a barren and timeless atmosphere.
A simple sketch of a large gemstone sitting on a whimsical, curled throne, wearing a crown. Small clock characters are running around, creating a playful, surreal environment.
A line drawing of a giant gem resembling a clock floating in space, with abstract lines and scattered smaller crystals in the background, giving a sense of motion and time passing.
A desert landscape with pyramids, cacti, and a large half-clock in the sky showing Roman numerals. The illustration has a surreal quality, with geometric shapes scattered across the ground.
A line drawing of a serene, otherworldly landscape with geometric crystals growing out of the ground. The smooth, curving mountains in the background add to the dreamlike quality of the image.
A simplified line drawing of a hand picking up a geometric gem from a grid of various shapes, giving the impression of a selection process in a game or puzzle.

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